Dick Hellman | International business development

From market opportunity to commercial traction.

From market opportunity to commercial traction.

I help owner-led businesses assess new markets, test their go-to-market approach, and decide where to commit time and capital.

I help owner-led businesses assess new markets, test their go-to-market approach, and decide where to commit time and capital.

Dynamic picture of a cyclist riding downhill

Commercial experience. Financial perspective.

My strength is sales and go-to-market. My background in accounting and CFO roles helps me connect commercial opportunities with the numbers behind a decision. I work with owner-led businesses considering a new market, a new route to customers, or external capital to support growth.

My strength is sales and go-to-market. My background in accounting and CFO roles helps me connect commercial opportunities with the numbers behind a decision. I work with owner-led businesses considering a new market, a new route to customers, or external capital to support growth.

20+ years of experience

How I can help

01

Assess a new market

Understand customer needs and commercial potential

Explore routes to market and potential partners

Identify assumptions that need testing

Decide whether to proceed, adapt, or stop

01

Assess a new market

Understand customer needs and commercial potential

Explore routes to market and potential partners

Identify assumptions that need testing

Decide whether to proceed, adapt, or stop

01

Assess a new market

Understand customer needs and commercial potential

Explore routes to market and potential partners

Identify assumptions that need testing

Decide whether to proceed, adapt, or stop

02

Test your go-to-market

Put your offer in front of potential customers

Develop distributor and partner conversations

Support hands-on sales and negotiations

Use market feedback to refine the approach

02

Test your go-to-market

Put your offer in front of potential customers

Develop distributor and partner conversations

Support hands-on sales and negotiations

Use market feedback to refine the approach

02

Test your go-to-market

Put your offer in front of potential customers

Develop distributor and partner conversations

Support hands-on sales and negotiations

Use market feedback to refine the approach

03

Build the commercial case

Connect your growth plan with financial assumptions

Clarify costs, cash needs, and milestones

Prepare a clearer basis for investment discussions

Give decision-makers a practical view of the opportunity

03

Build the commercial case

Connect your growth plan with financial assumptions

Clarify costs, cash needs, and milestones

Prepare a clearer basis for investment discussions

Give decision-makers a practical view of the opportunity

03

Build the commercial case

Connect your growth plan with financial assumptions

Clarify costs, cash needs, and milestones

Prepare a clearer basis for investment discussions

Give decision-makers a practical view of the opportunity

Start with a conversation.

An initial consultation is free, with up to two hours available. We discuss your business, the market you are considering, and what needs to be tested. The aim is to establish whether there is a useful next step and whether I am the right person to help.

Where do you want to grow next?

Drone shot of a running track at night

Where do you want to grow next?

Drone shot of a running track at night

Where do you want to grow next?

Drone shot of a running track at night


Meet Dick Hellman

Based in Lomma, southern Sweden, I work in English and Swedish. My background combines accounting and CFO roles with international sales, business development, and commercial negotiation.


I am particularly interested in helping Scandinavian and US businesses explore opportunities in Africa, Southeast Asia, and India. I bring a practical approach: listen carefully, test assumptions, and connect market insight with commercial and financial decisions.


Travel and curiosity shape how I work. I value different perspectives, plain language, and a good conversation—preferably over good coffee.

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